WongDoody Expands Leadership Team with Laura Davis as Managing Director US
Creative and digital transformation agency WongDoody, an Infosys company based in Seattle, has named former Monks global chief client officer Laura Davis to the newly created role of managing director,...
View ArticleGray Owned Maine Station Cuts Newscasts
Gray-owned WAGM in Presque Isle, Maine is cutting some of its locally produced newscasts. WAGM announced the move last Thursday on social media. WAGM will be joining forces with WABI, it's Gray Local...
View ArticleKMSP Chief Meteorologist Ian Leonard Getting Treated for Skin Cancer Return
Minneapolis chief meteorologist Ian Leonard said his skin cancer has returned. In a blog, posted to the Fox owned station's website, Leonard told viewers about the diagnosis. "Knock knock. Who's there?...
View ArticleLocal Know-How Is Your Agency’s Secret Weapon
Customization has been the buzzword in marketing for years. But there's no amount of data that will make a creative in New York able to speak relatably to consumers in Minnesota. This moment calls for...
View ArticleThis Creative Director Finds Satisfaction in His Rock ‘n’ Roll Collection
Beatlemania was in the air in 1964, but it wasn't until Gary Greenberg saw his school auditorium decked out in Beatles decor for a dance that he realized the phenomenon was bigger than music. "I...
View ArticleBand-Aids Went to the Moon and Are in MoMA’s Collection
There's yet to be a scientific study to prove it, but evidence suggests that Band-Aids aren't just good for cuts--they might help make you famous, too. Consider this. In 1975, the jingle "I am stuck on...
View ArticleThe ‘Valuation Gap’ Has Frozen Media M&A. Here’s How It Thaws.
This year, three separate business-to-business publishers went to market looking to sell their companies, and each received the same dismaying message: Despite having grown their revenues and increased...
View ArticleTarget Debuts Kris, a Modern Santa, as It Shifts Holiday Marketing Strategy
An affable man named Kris is on hand to help Target shoppers navigate their holiday dilemmas. With a twinkle in his eye, he guides people through Thanksgiving turkeys, Black Friday deals, and finding...
View ArticleWhy Disney+ Is Offering Global Holiday Sponsorship for the First Time
Disney is preparing to be a worldwide destination for brands this season, rolling out its first global Disney+ holiday sponsorship offering. For the first time, Disney Advertising is now offering...
View ArticleKetel One Collabs With Patrick Schwarzenegger to Give Brand a Modern Twist
Patrick Schwarzenegger is more than a simple drink slinger in the new Ketel One holiday ad--he's a concierge for his customer's flawless evening, upgrading a dinner reservation, nixing the inclement...
View ArticleOvernight Cable News Ratings for Nov. 8-11: CNN and MSNBC Experience...
Friday, Nov. 8 Fox News more than tripled CNN and MSNBC's combined audiences among primetime total viewers and as well as the Adults 25-54 primetime demo. MSNBC also experienced a steep drop in the...
View ArticleAnother Gray Station Shares Resources. Drops Local Newscasts
Another Gray-owned station is sharing resources to produce newscasts. This time, the 4 p.m. and weekend news for Hazard, Kentucky CBS affiliate WYMT will originate from sister station WKYT in...
View ArticleWTAE in Pittsburgh Names Lily Coleman Weekend Morning Anchor
Lily Coleman has been named weekend morning anchor for WTAE in Pittsburgh, Pennsylvania. Coleman will anchor alongside meteorologist Jill Szwed for the ABC affiliate's 5 to 7 a.m. and 8 to 10 a.m....
View ArticleOpenWeb Founder Loses Court Appeal Over Dramatic Ousting
The founder and chief executive of the advertising technology company OpenWeb, Nadav Shoval, lost his bid to be reinstated as CEO after he was ousted from the company in September, according to public...
View ArticleWake Up Smarter With ADWEEK’s Overhauled Newsletters
We get it: you need to stay up to speed, but you're running around in a world where everybody and everything is grappling for your attention. It's hard as hell to know what to zero in on so you can...
View ArticleJD Sports Redefines Family in Subversive Holiday Campaign
Sportswear retailer JD Sports overturns stereotypes of idealized families that are often present in holiday marketing. The brand's global campaign, created by agency Uncommon Creative Studio, documents...
View ArticleMarketing Morsels: Rover, Wild, Wounded Warrior Project & More
The advertising world is kicking it into high gear as we head towards the holidays and the inevitable biggest day of the year, the Super Bowl. There are more campaigns than ADWEEK can get to, but here,...
View ArticleDroga5 New York Lays Off 4% of Staff
Droga5 has laid off 4% of its New York office, ADWEEK has learned. The layoffs occurred earlier this week and impacted roles of varying seniority across creative, data strategy, comms strategy, and...
View ArticleExclusive: How a New Funko Rival Is Chasing Collectibles Success
It's showtime for Thrilljoy. One month after ex-Funko CEO Brian Mariotti unveiled his new collectibles venture at New York Comic Con, the upstart company has secured its first exclusive retail...
View ArticleHow Connie Chung Learned to Stop Worrying and Get Personal: ‘I Was...
Connie Chung doesn't like getting personal. "I was uncomfortable, frankly," the 78-year-old news veteran tells TVNewser with a resigned smile while describing the "torturous" process of turning her...
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