Google Launches AI Mode for Searches
Google is testing a new AI Mode for Search, it said Wednesday. The experimental program generates an entire page of AI-powered results in response to user queries. Unlike Google's existing AI...
View ArticleTom Llamas to Succeed Lester Holt on NBC Nightly News
NBC News announced on Thursday that Tom Llamas will succeed Lester Holt as NBC Nightly News anchor and managing editor, beginning this summer. Llamas will continue to anchor his weeknight NBC News Now...
View ArticleHere’s What Execs at Best Buy, Walmart, and Others Are Saying as They Brace...
As President Donald Trump's promised tariffs on China, Mexico, and Canada become a reality, brands are anticipating that they will charge higher prices to pay for the trade war. Public company CEOs are...
View ArticleNexstar Wants Female Erie Anchor’s Lawsuit Thrown Out, Said Salary Difference...
Last month, Jennifer Mobilia sued Nexstar owned Erie station WJET claiming she was paid less than her male counterparts. Parent company Nexstar Media Inc., denies the claim and wants a judge to dismiss...
View ArticleWhy Alexis Ohanian and Alex Morgan Back Media Distribution Platform ScorePlay
With player and team content increasingly comprising some of the best sports marketing options that leagues and their brand partners can ask for, media platform ScorePlay is courting as many teammates...
View ArticleNew Research Reveals 3 Insights Shaping CTV Media Buys
Though CTV is gaining recognition for driving brand growth and sales, many marketers still see it as an incremental performance marketing tool, according to a new report from Samsung Ads. In the...
View ArticleIs the Hyper-Growth of Retail Media in Violation of Robinson–Patman?
Anyone familiar with the world of retail understands that change is constant. In today's commerce landscape, the Robinson-Patman Act (RPA), also known as the Anti-Price Discrimination Act, has been...
View ArticleGSD&M’s Duff Stewart Succeeded By Lee Newman
Longtime executive Duff Stewart will step down as chief executive (CEO) of GSD&M after 35 years at the agency, handing the reins to president Lee Newman, ADWEEK can exclusively share. Stewart will...
View ArticleDavid’s Bridal Elevates Marketing Vet Kelly Cook to CEO
David's Bridal has elevated marketing leader Kelly Cook to chief executive officer (CEO). Cook made the announcement yesterday on her LinkedIn page. "Today marks a significant milestone for both...
View ArticleRevolving Door Roundup: Chris Cillizza Joins NewsNation
NewsNation Addition: Chris Cillizza is coming aboard NewsNation as a contributor. The former CNN political commentator and editor-at-large made his network debut on Wednesday's edition of On Balance...
View ArticleTuesday, March 4 Evening Cable News Ratings: Donald Trump Joint Address...
Fox News saw over 10 million total viewers during President Donald Trump's joint address to Congress. Meanwhile, MSNBC saw an increase in viewership after the address, adding nearly half a million...
View ArticleGoogle Will Explore Ads in AI Mode, Taking Cues From Ads in AI Overviews
Google will "explore bringing ads into" its new AI Mode, the company told ADWEEK. AI Mode, rolled out in beta Wednesday, can conduct multiple searches at once to serve up in-depth, multi-step responses...
View ArticleC4 Energy Enlists More College Athletes To Prove That Its Products Are...
Since the first NIL-driven March Madness in 2022, brands occasionally pull a whole bunch of college athletes onto their sports marketing team. In C4 Energy's case, the company has drafted 128...
View ArticleLiveRamp to Lay Off 5% of Workforce in Restructuring
Adtech firm LiveRamp will lay off 65 employees, representing approximately 5% of its full-time staff, the company confirmed in an SEC filing Thursday. "The restructuring," the company wrote, "is part...
View ArticleDaily Wire Welcomes Perplexity to Advertise on The Ben Shapiro Show
For years, right-wing political commentator Ben Shapiro has read out the standard 60-second host-read ad, plugging sponsors with the same no-frills efficiency on his podcast. But this year, his...
View ArticleHere’s the Roundup for the Week Ending March 7
Happy Friday to all who celebrate! Soon we will have more daylight and less sleep. Oh, the humanity. Which is better? Do we have to choose? In this week's edition of stories we didn't write up for one...
View ArticleAflac’s Dan Amos Reveals How He’s Successfully Held Onto the CEO’s Job for 35...
Dan Amos will be the first to tell you that he never expected to become CEO when he joined Aflac as a sales rep in 1973. He was happy in sales, and good at it. When the supplemental-insurance giant...
View ArticleHow News Networks Are Embracing the Rise of Video Podcasts
Podcasts have long been a popular news and information source, and the various news networks--along with podcast companies like Wondery--have been steadily building their catalogues to meet the growing...
View ArticleWatch the Ads That The Brutalist Director Brady Corbet Made to Get Paid
The Brutalist director Brady Corbet has made his advertising directorial debut with a trio of ads for Bloomberg Media. Fresh off his post-war epic, The Brutalist, winning three Oscars, Corbet directed...
View ArticleWhy Sensodyne Made a Branded Documentary for Hulu
Trips to the dentist can be stressful under the best of circumstances, whether you're a marathon man or a kid from Skid Row. But keeping regular dental appointments is a particularly big ask if you're...
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